Wednesday, July 11, 2012

Blog Tours

I almost missed blogging today...oops!

How do you market your book?  I've used blog tours for two of my books.  Many people ask me what a 'blog tour' is.  Most of you already know about blog tours, and some don't, so I'll tell you all about it.  I've paid for my blog tours but you can do it all by yourself, if you have the time.  Time is my enemy.  You can spend as little as $25.00 for a release day blast or $100.00 (or more) for a 30 day blog tour.

The company that you pay will contact reviewers and ask if they'd be interested in your book.  You provide the PDF or whatever way they want the book sent to them (free of course).  They usually request a few weeks to read the book (they're reviewers so they have a lot of books to read).  Some of the bloggers don't want to read your book so they ask for interviews or excerpt of your book.  If you use a company, they do all of the dirty work... so opening day happens.  Every blogger that is on your tour will tweet about your book - ALL DAY and will post that your tour is starting.  That is pretty awesome when so many are tweeting.  As an incentive to get the bloggers, you need to offer something to be given away.  My tour is using one rafflecopter for everyone.  I'm giving away a $50.00 gift card to Amazon and 2 signed copies of my book.  People that want to enter the contest have to jump through some hoops...Like you on Facebook...follow the bloggers blog...tweet about you.  It is pretty awesome.  By the time you're done, you have new followers and more people have heard your name.  It generates sales too!  Who doesn't want more sales?  If you want to do all of the work, you can contact bloggers that are on tours and read their "review request" requirements.  Good Luck!  Happy Reading!!!

I've used two blog tour places, so I only have experiences with them.  One is Bewitching Blog Tours http://bewitchingbooktours.blogspot.com/  and the one I'm currently using is Promotional Blog Tours http://www.promotionalbooktours.com/  (tell them I sent you, please)

Blog by Devyn Dawson

4 comments:

  1. I was once contacted about being part of a book tour. I ignored it because I was more than a little creeped out that they had managed to get a hold of personal email instead of contacting me by my blog email.

    ReplyDelete
    Replies
    1. That is strange, but there are a lot of legit ones out there.

      Delete
  2. I really loved this post! :) Two months ago I'd never heard of a blog tour and now I'm organising them for free to get experience. :) I love organising them and am fully book untill the end of September for them. :)

    ReplyDelete
    Replies
    1. Hi Kerry-Ann! Are you Megan's sister? That is so awesome that you're doing tours too. I'm too forgetful to organize tours :(

      Delete